The Golf Research Group support  Golf Clubs to understand their membership & customers needs leading to increased revenue and membership retention. With our expert industry knowledge we are proud to deliver solutions to satisfy our customers needs, don't just take our word for it, see below what our customers have to say about service.

"Very Professional Survey. very clear, concise and easy for the members to navigate through. I would have no hesitation in recommending this facility to other Clubs."

100% of our customers said the survey had met their expectations and that the service provided was EXCELLENT VALUE for money!

"It's the most positive action we've taken with the members for years and even some board members who were sceptical about sending it out have now admitted that the process has been well worth while".

Is Membership Retention a really important issue for your golf club??

If so then do you really know what your customers (members) think of the way you operate your golf club?

 

The Golf Research Group have designed a Golf Club Membership survey which is easy for golf club management structures to use and delivers results and benefits that help clubs retain their members and shape future decision making.

 

The process is all done online with minimal time required from golf club personnel; basically we do all the work for you.

 

Clubs that have used the service have provided us with the following feedback:

        100% said the Golf Club Membership questionnaire had met their expectations

        100% rated the quality and content of the report as Excellent 

        100% said the service provided Excellent value for money

        100% said the information will help them to retain existing and attract new members 

        100% Would recommend the survey to others Clubs?

The process of the questionnaire is very simple for golf clubs, all they have to do is agree the questions they wish to ask their members, we do the rest in terms of setting up the online survey, providing an e-news shot for clubs to send electronically to all members (hardcopy also for members not on line to complete), collating all the results and providing the club with a report.

 

The questionnaire, which takes 10-15 minutes to complete online, presents each golf club member with the opportunity to communicate their views on all areas of golf club operations. This is an invaluable tool for golf club management structures to help understand the performance of critical areas of their business operation in order to retain and attract new members.

 

The questionnaire template, which will be tailored to meet any Golf Clubs’ individual requirements, is designed to provide Golf Club management structures with valuable information on which to make future business decisions.

BENFITS TO GOLF CLUBS

 

  • Tried and Tested process which produces quick results (some case 300 plus responses in 1st 7 days, over 50% response rate)
  • Data on customer needs/trends
  • Quick and Easy to set up
  • Saves Staff/Volunteer time
  • Quick results analysis available
  • Qualitative information for management structures
  • Aids future business planning
  • Enables clubs to react to market trends/conditions
  • Improved membership communication
  • Members have opportunity to influence management decision making.
  • Clubs will retain existing members 
  • Clubs will attract new members
  • On Line access saves ££££’s in admin costs
  • Identify playing trends & tee time availability for re-sale 
  • Provides information for clubs to consider in terms of customer service
  • Helps clubs to plan future spend/projects/direction
  • Professionally presented report, which can be distributed, to membership
  • Good practice
  • Helps to retain members

 

We can supply a typical questionnaire on request and can tailor the questions to meet each clubs specific needs.

 

Should your club wish to use the survey, which is great value for money as it saves an enormous amount of admin time within the club then please contact us to discuss in more detail.

 

Don’t miss this great opportunity to learn more about what your customers really want.

 

Kind regards

 

Nigel Furniss

Golf Research Group

Tel:07871 260430

Email: Nigel@golf-research.co.uk